No doubt many of you will be confused about the title of this article, but don’t be alarmed – it’s just a OnePlus marketing campaign. In a bid to presumably win over iPhone users this Holiday season, OnePlus is trying to cash in on its greatest resource – its fans. The strategy is thus – if you buy aÂ OnePlus iPhone case for $19.99 USD (it’s compatible with an iPhone 6 or iPhone 6S), the case will also come with a free invite for the recently released OnePlus X. I’m assuming this is the case (pun not intended), otherwise if the invite is locked to the person that buys the case, that kind of puts them $20 out of pocket if they buy the case for the iPhone and then the OnePlus X. Well, actually, it puts them however-many-dollars-the-iPhone-cost out of pocket.
What do you think about theÂ OnePlus iPhone case marketing campaign? Let us know your thoughts in the comments below.